About me
Music has always been at the heart of what I do
It all started in Buenos Aires, my hometown, where at 15, I joined a local fanzine and fell headfirst into the world of music journalism. That passion quickly turned into a career, and over the years, I’ve worked as a music journalist across radio stations, magazines, and blogs. I’ve also explored other creative avenues—curating playlists, editing audio and video, and capturing striking moments as a photographer.
Photography became a natural extension of my love for music. For the past 15 years, I’ve been documenting live performances, festivals, and cultural events.
In 2012, I made my teenage dream come true by moving to London, where I immersed in its vibrant music scene, working in marketing and content creation within the creative industries.
My passion for content creation goes beyond just telling stories—I thrive on helping artists and brands grow, connecting them with their audiences, and driving innovative marketing initiatives that resonate.
Whether behind the camera, curating content, or strategising a campaign, it all comes down to my love for music and a passion for turning creative ideas to life.
